(Reuters) - U.S. budget-friendly carrier Southwest Airlines (NYSE:LUV) Co will add another daily flight to Hawaii from January 2020, the company said on Thursday, as it counts on leisure travel from the West Coast to boost its growth.
Southwest started flying to Hawaii from California in March, just days before a fatal crash involving Boeing (NYSE:BA) Co's 737 MAX jet led to the global grounding of the plane, which the company was planning to use for its Hawaii routes.
The new flights, between Sacramento, California, and Honolulu, will intensify competition with Hawaiian Airlines.
Southwest currently serves parts of the islands, including inner-island travel, from Oakland and San Jose in California.