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Giant Spoon Leases a Full Floor at 44 Wall St.

The advertising agency that handles accounts for companies such as Uber, HP and Cole Haan will occupy 17,000 square feet in the EQ Office property.

44 Wall St., pre-built space/ Photo credit: Kevin Chu and Jessica Paul Photography 44 Wall St., pre-built space/ Photo credit: Kevin Chu and Jessica Paul Photography

NEW YORK CITY—Giant Spoon scooped up 17,024 square feet, in Lower Manhattan’s Financial District. The advertising firm signed a lease with EQ Office, a portfolio company owned by Blackstone’s real estate funds, to occupy the entire third floor in the 24-story tower at 44 Wall St. The parties declined to provide the length of the lease. But a source with knowledge of the deal says the asking rents in the building are in the high $50s and mid-$60s per square foot.

The ad agency is relocating from 176 Grand St., between Baxter and Mulberry streets, following EQ Office’s buildout of the space. The move date is expected to occur in early 2019.

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Betsy Kim

Betsy Kim

Betsy Kim was the bureau chief, East Coast, and New York City reporter for Real Estate Forum and GlobeSt.com. As a lawyer and journalist, Betsy has worked as the director of editorial and content for LexisNexis Lawyers.com, a TV/multi-media journalist for NBC and CBS affiliated TV stations in the Midwest, and an associate producer at Court TV.

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