It's supposed to be a showcase for new clothing.
But New York Fashion Week swapped costly couture for titillating sticky tape, yesterday - when models took to the runway in nearly nothing.
A troupe of beauties left onlookers slack-jawed by their presence at The Angel Orensanz Foundation in Manhattan on Sunday evening, where they left very little to the imagination.
And, judging by these images, it's easy to see why.
Showcasing a project by fashion designer Joel Alvarez, the women sported rather unconventional attire, which consisted of adhesive strips strategically-placed to protect their modesty.
One model (pictured above) wore a very snug number which resembled Borat's infamous mankini.
Neatly covering her vagina and nipples, the PVC one-piece clung to her figure for dear life - and looked perilously close to snapping loose.
Even the additional presence of buttock-caressing suspenders couldn't help soften the stark style, which had men and women in shock.
Despite this, the wearer looked remarkably confident and comfortable.
Moments later another woman emerged in a similar get-up.
Thankfully, this was a little less daring and resembled a g-string bikini, although it was once again made from shimmering duct tape.
A third women then broke with convention to sport a pea green number, which looked seriously intimate.
Speaking of his unusual fashion genre, Alvarez says on his site: "Some consider me the founder or a pioneer of the Genre Body Tape art.
"Because of my concepts I've been able to travel to over 36 countries and counting, I've been published in countless magazines, worked with directors and recording artists like Rick Ross and some of the top DJs in the world."
Each roll of tape costs between $24-$49.
