X

Welcome to Marvel Stadium, which is a real thing in real life

Walt Disney has signed an eight year deal to rebrand one of Australia's most well-known sports stadiums. Should have called it Asgard Stadium.

Mark Serrels Editorial Director
Mark Serrels is an award-winning Senior Editorial Director focused on all things culture. He covers TV, movies, anime, video games and whatever weird things are happening on the internet. He especially likes to write about the hardships of being a parent in the age of memes, Minecraft and Fortnite. Definitely don't follow him on Twitter.
Mark Serrels
2 min read
Etihad Stadium or, as it will be known from Sept. 1, Marvel Stadium.

Etihad Stadium or, as it will be known from Sept. 1, Marvel Stadium.

Manchester City FC

We truly live in a Marvel universe. 

On Wednesday Walt Disney announced that from Sept. 1, Etihad Stadium (a Melbourne-based venue that's home to over five different Australian Football League teams, alongside soccer team Melbourne Victory) will be renamed "Marvel Stadium".

Oh my god. 

The soon to be named Marvel Stadium is one of Australia's most recognisable stadiums. It has a capacity of over 55,000 and regularly plays host to some of the biggest sporting events in Australia, and the world. In November 2015, the UFC held UFC 193 at the then-Etihad stadium and broke all of its attendance records there, with a crowd of 56,214.

"Marvel is a powerhouse in the entertainment industry and one of the most recognised brand names in the world. It is a brand dedicated to audience experiences, which firmly aligns with our vision to create incredible experiences for fans," Melbourne Stadiums Limited CEO Michael Green said in a statement.

The stadium has gone through a number of names: the Telstra Dome, Colonial Stadium, Etihad Stadium. But man... Marvel Stadium. That kinda rules.

Perhaps the coolest part of this whole thing: Chris Hemworth, aka Thor, is a known supporter of the AFL team the Western Bulldogs and Marvel Stadium is their home ground

Hemsworth will literally be able to watch his favourite sports team at Marvel Stadium.

We live in weird times.

CNET Magazine: Check out a sample of the stories in CNET's newsstand edition.

Tech Culture: From film and television to social media and games, here's your place for the lighter side of tech.