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Tesla Model 3 Owners Get $500 Drivers Training Incentive (For Their Kids)

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If you're one of the lucky few to be receiving a new Tesla Model 3 soon, and you dare to let your children drive it, you're in luck.

DrivingTests, an e-learning company that offers driving test preparation in all 50 states, is offering 100 Model 3 owners up to $500 towards the cost of in-car driver's training for their kids.

"Our big idea here is to get teens interested in clean electric vehicles," founder Andrei Zakhareuski told me via email. "Incentivizing teens to get some behind-the-wheel experience with a Tesla Model 3 is a way to show them what great capabilities electric cars have."

As odd as it might seem, teens might need some incentive.

Millenials are driving in lower numbers than previous generations, and recent numbers from a survey Zakhareuski did with 157,000 visitors to his site indicate that 70% of millenials are also not very interested in electric vehicles.

The positive spin on that survey, I suppose, is that 30% of young people do want to buy an electric vehicle. And, in that same study, Tesla was the preferred brand of 13 to 19 year olds.

To qualify for the incentive, parents must provide proof of the Tesla purchase as well as proof that they allowed their children to practice in the car. The required evidence? A short video of their child driving, even if, the program rules state, it's only at low speed in an empty parking lot.

The only problem with the program?

I'm pretty sure my kids would need about $5,000 worth of training before I'd trust them with a Tesla.

Even in a parking lot.

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