Jaguar teams up with Gorillaz to recruit new workers

BRITISH car making has had a double boost with Jaguar Land Rover to recruit 5,000 workers and UK firms grabbing a bigger slice of the parts market.

Jaguar Land Rover Gorillaz app JLR engineers workers UK carsPH

Jaguar Land Rover has teamed up with Gorillaz to attract new electronics and software engineers

JLR will hire 1,000 electronic and software engineers and a further 4,000 workers in areas such as manufacturing over the coming year, mostly in the UK where it employs about 38,000 people. 

To attract “the next generation of world-class electronics and software engineering talent” UK’s biggest car maker has teamed up with Gorillaz to set a code-breaking challenge in the virtual band’s app. 

This includes candidates assembling the Jaguar I-PACE Concept, its first allelectric five-seater sports car, as well as being set code-breaking puzzles that will “test their curiosity, persistence, lateral thinking and problem-solving skills”. 

The firm will also accept applications through traditional routes such as its careers website. 

We have to attract the best talent and that requires a radical rethink of how we recruit

Alex Heslop

JLR electrical engineering head Alex Heslop said: “As the automotive industry transforms over the next decade, fuelled by software innovation, we have to attract the best talent and that requires a radical rethink of how we recruit. 

“Here we’ve found an engaging way to recruit a diverse talent pool in software systems, cyber systems, app development and graphics performance.” 

Jaguar Land RoversGETTY - STOCK IMAGE

JLR will hire 1,000 engineers and a further 4,000 workers over the coming year

Gorillaz star Noodle teams up with Jaguar Racing

The best performers will be fast tracked to tackle “the engineering skills gap and inspire and attract a diverse range of talent and new thinking”. 

Domestic groups are supplying 44 per cent of all components used by British car makers, up from 36 per cent in 2011. 

Over that period UK automotive parts grew £3.7billion to £12.7billion as suppliers increased their output 60 per cent. 

UK car production hit a 17-year high last year as over 1.7 million vehicles rolled off production lines, an increase of more than 72 per cent since 2009. 

Society of Motor Manufacturers and Traders’ Mike Hawes said: “The domestic supply chain is the backbone of UK Automotive and its health is crucial to the whole sector.”

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