Deals
Amazon Starts Prime Service in China to Compete With Alibaba
- Free delivery of overseas goods for Chinese subscribers
- Membership fee stands at 388 yuan a year for Chinese users
This article is for subscribers only.
Amazon.com Inc. has started offering its Prime free-shipping service in China, ratcheting up attempts to compete with Alibaba Group Holding Ltd. for the rising number of shoppers hankering after overseas goods.
From Friday, Chinese Prime subscribers get free shipping on orders exceeding 200 yuan ($29.50) on millions of eligible overseas goods, the company said in an e-mailed statement. Domestic goods will also be delivered free and a membership costs 388 yuan a year, lower than the U.S. fee of $99. Amazon China representative Wu Shanhan said membership won’t include access to any digital content.