Marcus Miller

**SEO Budget Constraints** Are budget constraints holding your SME back from investing in SEO? 💰 Don't let financial limitations hinder your online growth potential! At Marketing Success 4 U Ltd, we understand the challenges of SMEs and offer tailored SEO solutions that deliver results without breaking the bank. Our cost-effective strategies are designed to maximise your ROI and increase your online visibility within your budget. Let's explore how we can help your business thrive in the digital landscape. Contact us today for a free consultation! https://lnkd.in/efDXZ4a5 #SEO #SME #BudgetFriendly #GrowYourBusiness

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How aware are UK consumers of your business? With over 90% using Google for local services, optimising your Google Business Profile is essential. Gregg King can help improve your local SEO and offer further assistance. https://bit.ly/3W1r8BL #LocalSEO #DigitalMarketing #SEOTips

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If any of the #PPC folks missed search and social advertising events from #BrightonSEO, then this summary by Serge Nguele covers all the key events and information you need to know. Please give it a read! https://lnkd.in/d8625ZNz #SEO #search #socialadvertising #digitalmarketing

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Excellent and very practical talk this morning at brightonSEO on winning in competitive verticals with an evidence based SEO strategy by the impressive 🔎 Tom Mansell How he went from faking it to making it, using evidence based approach rather than it depends #seo #roi #seotesting #evidencebased #itdepends

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Check out our latest article on how to maximise the usefulness of your existing databases. #b2bdata

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SVG4SEO - Here's the result of a simple little SEO experiment that confirmed the suitability and value of SVG (Scalable Vector Graphics) for the purposes of SEO (Search Engine Optimisation). https://lnkd.in/egWMR2XF

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🛑 Driving traffic to your website but struggling with high bounce rates, low add to cart rates, and single-digit conversion percentages? As a business owner, maximising ROI is crucial. If this sounds like you, reach out to Add People via consult@addpeople.co.uk, DM us, or comment below for a complimentary evaluation of your website and uncover hidden profits. Here's a glimpse of what we'd A/B test if we partnered with Gear Jewellers. #CRO #Ecommerce #ROI #Strategy #Optimisation #ABTest

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Previously being a marketing director, knowing your market share and size of your total addressable market (TAM), filtered to actual not a wide assumption is key to your business success. Before you segment and create consumer target areas/attitudes and behaviours you have to know what you are dealing with. Going to narrow, you will hit the ceiling quickly. Too mass and broad... A lot of brand building involved and channel marketing to get cut through in the mass market and into memory structures for funnel activity based on lead time to purchase. Every pitch process we enter we focus on the share of search and share of market. Using models pioneered by binet and fields adapted for the online channel. Knowing the positioning of the brand segmented into their market based on the primary channel customer drivers needs to be analysed carefully so we know where there is room to grow, ceiling (need to attract new customers) and gaps. We recently grew one of our household name retail brand clients category share of search in Q4 by 6% YOY in a very competitive market. Equating the share growth to a YOY revenue growth of 15.4%.

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Need to be in one of these meetings/focus groups where we discuss the absolute need for a radish/turnip emoji Apparently these new emoji may be coming to Android and iOS

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Have you ever had an unsolicited direct email from someone offering a free 'SEO audit', or you've been offered one from an agency in what feels like an attempt to open a door for a future sale opportunity? If so, then my latest article on my website is probably for you! Within my guide, I explain the differences between free & bespoke SEO audits, how free audits can do more harm than good, and 10 reasons why you should almost always get a bespoke SEO audit. #SEO #SEOAudit #Marketing #OnlineMarketing #SearchEngineOptimisation https://lnkd.in/eUZWwvhv

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Hear my thoughts on e-commerce SEO given the current algo, how to best utilise AI, effective keyword targeting, the Reviews System and how to approach #SEO best practice for PLP and PDP optimisation I caught up with James de Lacey to chat about this and more on the latest Forte Analytica podcast https://lnkd.in/erpRcs3d

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SEO content writing is a bit like hosting a proper British dinner party. You want your guests (readers) to feel welcome and stay for pudding, not dash off after the starter! 🍽️ Here's the thing: You can spend ages faffing about with keywords and meta descriptions (vital stuff, mind you), but if your content reads like a robot's had a go at Shakespeare, your visitors will scarper faster than a banker at bonus time. The secret sauce? Write like you're having a chinwag with your ideal client over a cuppa. Yes, the technical bits matter - they're your invitation to Google's party, after all. But it's the conversational tone that keeps leads hanging about, reading more, and ultimately picking up the phone. Remember: Your website isn't the Yellow Pages (showing my age there). It's your digital shop window, and every word should feel as welcoming as a warm pub on a rainy day. Ready to transform your website content from corporate waffle to lead-generating gold? Let's chat about making your SEO work harder while keeping your readers thoroughly engaged. Drop a comment below or DM me for a free 30-minute content strategy session! ☕ #DigitalMarketing #SEOTips #ContentStrategy #LeadGeneration

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There's a new episode of the brightonSEO Internet Marketing Podcast and it features myself and the brilliant Zoe Burke! We chatted to Kelvin Newman about content success - something we both spoke about at last week's conference! We discuss measurement, personas, economic pressures, the underrated value of your customer service team when looking for content ideas, and why adaptation is important when catering for diverse audiences. As always, I'll pop a link to it in the comments below!

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New blog post published on Page Speed and SEO with handy tips for you (or us) to optimise loading speeds, compress images and rank higher. SEO Audits cost £200 with a full report for you / us (or another company) to action. https://lnkd.in/e5FtE7et

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