Kanye Stars in New Balmain Campaign

Last year, Kanye and Kim Kardashian West starred in French fashion house Balmain’s Spring 2015 campaign. Balmain has now brought Kanye back for another campaign, as MTV points out. West stars alongside model Joan Smalls, wearing an outfit much like the Balmain-designed ensemble he wore to the 2016 Met Gala. Balmain creative director Olivier Rousteing called the campaign “music meets fashion.” Pascal Dangin, who creative directed this specific campaign, said it is “music fashion fusion.” See photos and teasers for the campaign below.