2015 is quickly shaping up to become the year where politicians truly began courting millennials — snake people — in earnest on social media. Yesterday, Hillary Clinton asked for emoji responses to student debt, and the White House's issue-specific Twitter account @TheIranDeal today decided to engage in a deeply improbable co-opting of the Straight Outta Compton meme to rally support for a major international agreement:

There is graduate thesis level of deconstruction waiting to happen in this tweet: a classic hip-hop album, the story of which is turned into a movie, then turned into a meme, to be later put into explainer form, which a Twitter account from the White House can use it to expound on the benefits of a complicated uranium deal. (All of which is now being aggregated onto this here website.)

It's also so delightfully rare to see the exact moment a meme became old — but, here it is. Look forward to more as the 2016 race to go viral unstoppably rages ahead.