SEC Regulation D (Reg D): Definition, Requirements, Advantages

What Is SEC Regulation D (Reg D)?

Regulation D (Reg D) is a Securities and Exchange Commission (SEC) regulation governing private placement exemptions. It should not be confused with Federal Reserve Board Regulation D, which limits withdrawals from savings accounts.

Reg D offerings are advantageous to private companies or entrepreneurs that meet the requirements because funding can be obtained faster and at a lower cost than with a public offering. It is usually used by smaller companies. The regulation allows capital to be raised through the sale of equity or debt securities without the need to register those securities with the SEC. However, many other state and federal regulatory requirements still apply.

Understanding SEC Regulation D (Reg D)

Raising capital through a Reg D investment involves meeting significantly less onerous requirements than a public offering. That allows companies to save time and sell securities that they might not otherwise be able to issue in some cases.

It is not necessary to keep Regulation D transactions a secret, even though they are private offerings. There are directives within the regulation that, depending on which rules are applied, may allow offerings to be openly solicited to prospective investors in a company's network.

Requirements of SEC Regulation D

Even if the Reg D transaction involves just one or two investors, the company or entrepreneur must still provide the proper framework and disclosure documentation. A document known as Form D must be filed electronically with the SEC after the first securities are sold. Form D, however, contains far less information than the exhaustive documentation required for a public offering. The form requires the names and addresses of the company's executives and directors. It also requires some essential details regarding the offering.

The issuer of a security offered under Reg D must also provide written disclosures of any prior “bad actor” events, such as criminal convictions, within a reasonable time frame before the sale. Without this requirement, the company might be free to claim it was unaware of the checkered past of its employees. In that case, it would be less accountable for any further "bad acts" they might commit in association with the Reg D offering.

According to rules published in the Federal Register, transactions that fall under Reg D are not exempt from antifraud, civil liability, or other provisions of federal securities laws. Reg D also does not eliminate the need for compliance with applicable state laws relating to the offer and sale of securities. State regulations, where Reg D has been adopted, may include disclosure of any notices of sale to be filed. They may require the names of individuals who receive compensation in connection with the sale of securities.

Exemptions Established By Regulation D

Under SEC Regulation D, there are three rules that create exemptions for companies to make private offerings.

Rule 504

Rule 504 is an SEC regulation that allows companies to sell up to $10 million in securities in a 12-month period without registration. The company must file Form D within 15 days of the first sale. It must also comply with all regulations and laws in the states where the securities are being sold or offered.

Some companies are not eligible for a Rule 504 exemption. These include:

• Investment companies
• Exchange Act reporting companies
• Companies with no specific business plan
• Companies that plan to engage in a merger or acquisition with an unidentified company or companies
• Companies that are liable for a "bad actor" disqualification

Rule 505

In 2016, the SEC phased out Rule 505 and integrated many of its provisions into Rule 504. Previously, it allowed a company to sell up to $5 million of its securities in any 12-month period. These securities could be sold to an unlimited number of accredited investors but no more than 35 non-accredited investors.

Rule 506

A company that qualifies under Rule 506 can raise an unlimited amount of capital in offerings. The seller must be available to answer questions from the buyers, and buyers receive restricted securities.

As with the previous Rule 505, a company operating under Rule 506(b) may sell to an unlimited number of accredited investors and up to 35 non-accredited investors. Unlike under Rule 505, however, all non-accredited investors must be considered "sophisticated." This meany they must have enough of a financial or business background to evaluate the potential risks and rewards of the investment.

If the company is selling to accredited investors, it has discretion over what company information it discloses. If it sells to non-accredited investors, though, it must follow more stringent disclosure rules, including disclosing its financial statements.

Accredited Investor Exemption

The Securities Act of 1933 allows unregistered sales to accredited investors if the total offering price is under $5 million. However, Regulation D does not address private offerings of securities under this provision.

Limitations of SEC Regulation D

The benefits of Reg D are only available to the issuer of the securities, not to affiliates of the issuer or to any other individual who might later resell them. What is more, the regulatory exemptions offered under Reg D only apply to the transactions, not to the securities themselves.

The Bottom Line

Regulation D is a provision that exempts some companies from the registration requirements associated with a public offering. It gives smaller companies access to investment capital by letting them offer specific types of private placements.

There are rules within Regulation D that allow different types of companies to raise money up to certain amounts. They also lay out limitations for investments by non-accredited investors. A company selling securities under Regulation D must still comply with all applicable state securities laws.