#PrimeDayFail Is a Billion Times Better Than Amazon's Prime Day

Disgruntled shoppers took to Twitter to lodge complaints under the hashtag #primedayfail while staring down sales of granny panties, shoe horns, and 55-gallon drums of lube.

Amazon’s much-hyped Prime Day turned out to be just that—a lot of hype. Shoppers expecting sweet deals were disappointed by offers on a motley array of merchandise likened to a garage sale and the storage in your parent’s basement. We looked at some of the absolute shittiest items yesterday, like multitool sleeves for your lighter and a two-pack of balaclava.

But there was a silver lining: the hashtag #primedayfail, which provided levity and continues to be a source of humor and Amazon roasting:

It’s not just you, Fry. It’s not just you.