McDonald’s Bringing Back McRib in 75% of U.S. Restaurants

Lock
This article is for subscribers only.

McDonald’s Corp., struggling to boost sales in the U.S., is bringing back the McRib sandwich this week in about three-quarters of its domestic locations.

“The McRib is making its annual return this week,” Lisa McComb, a spokeswoman for the Oak Brook, Illinois-based company, said in an e-mail today. “It’s a regional option, so our franchisees choose whether or not they wish to serve it.”